@font-face{font-family:Inter;src:url(/fonts/inter-cyrillic.woff2)format("woff2");font-weight:400 900;font-style:normal;font-display:swap;unicode-range:U+301,U+400-45F,U+490-491,U+4B0-4B1,U+2116}@font-face{font-family:Inter;src:url(/fonts/inter-latin.woff2)format("woff2");font-weight:400 900;font-style:normal;font-display:swap;unicode-range:U+??,U+131,U+152-153,U+2BB-2BC,U+2C6,U+2DA,U+2DC,U+304,U+308,U+329,U+2000-206F,U+20AC,U+2122,U+2191,U+2193,U+2212,U+2215,U+FEFF,U+FFFD}:root{--ink:#171717;--paper:#f7f7f7;--white:#fff;--accent:#2828f0;--accent-hover:#1c1cbb;--blue-wash:#efefff;--gold:#bf9058;--muted:#525252;--line:#dedee3;--panel:#e4e4e6;--focus:#2828f0;--error:#a2221d;--wrap:81rem;--gutter:clamp(1.375rem, 4.2vw, 4.5rem);--display:clamp(2.6rem, 6vw, 5.5rem);--heading:clamp(2rem, 4.45vw, 4.25rem);--subheading:clamp(1.35rem, 2.35vw, 2.15rem)}*,:before,:after{box-sizing:border-box}html{scroll-behavior:smooth;scroll-padding-top:6.25rem}body{background:var(--paper);color:var(--ink);text-rendering:optimizelegibility;margin:0;font-family:Inter,Arial,sans-serif;font-size:1rem;line-height:1.55}h1,h2,h3,p,dl,dd{margin:0}h1,h2,h3{letter-spacing:-.06em;text-wrap:balance;font-weight:800;line-height:1.06}h1{font-size:var(--display)}h2{font-size:var(--heading)}h3{font-size:var(--subheading)}a{color:inherit}button,input,textarea{font:inherit}button{cursor:pointer}:focus-visible{outline:3px solid var(--focus);outline-offset:3px}.skip-link{z-index:5;background:var(--accent);color:var(--white);padding:.75rem 1rem;position:fixed;top:.75rem;left:.75rem;transform:translateY(-200%)}.skip-link:focus{transform:none}.wrap{width:min(var(--wrap), calc(100% - 2 * var(--gutter)));margin-inline:auto}.section{padding-block:clamp(3.25rem,8vw,6.75rem)}.eyebrow{letter-spacing:.1em;text-transform:uppercase;font-size:.74rem;font-weight:800;line-height:1.35}.section-intro{align-content:start;gap:.85rem;max-width:46rem;display:grid}.section-intro>h2{color:var(--accent)}.section-deck{max-width:36rem;color:var(--muted);font-size:clamp(1rem,1.7vw,1.18rem)}.button{min-height:3.125rem;color:var(--ink);border:1px solid #0000;border-radius:999px;justify-content:center;align-items:center;gap:1.05rem;padding:.7rem 1.55rem;font-size:1rem;font-weight:650;line-height:1.2;text-decoration:none;transition:background-color .16s,color .16s,border-color .16s;display:inline-flex}.button span[aria-hidden]{font-size:1.18em}.button--primary{background:var(--accent);color:var(--white)}.button--primary:hover{background:var(--accent-hover)}.button--secondary{border-color:var(--line);color:inherit;background:0 0}.button--secondary:hover{border-color:currentColor}.button--quiet{color:inherit;background:0 0;padding-inline:.25rem}.button--quiet:hover{text-decoration:underline}.button:disabled{cursor:progress;opacity:.72}.text-link{text-underline-offset:.25em;font-weight:700}.text-link:hover{text-decoration-thickness:2px}.site-header{z-index:4;background:var(--white);border-radius:3rem;position:sticky;top:0}.header-inner{align-items:center;gap:clamp(1.5rem,4.5vw,4.5rem);min-height:5rem;display:flex}.brand{color:#966433;letter-spacing:-.09em;flex:none;font-size:clamp(1.5rem,3vw,2.25rem);font-style:italic;font-weight:900;line-height:1;text-decoration:none}.brand span{color:var(--ink);padding-inline-start:.06em}.desktop-nav{align-items:center;gap:clamp(.75rem,2.8vw,3.25rem);display:flex}.header-actions{align-items:center;gap:.9rem;margin-left:auto;display:flex}.mobile-menu{display:none;position:relative}.mobile-menu summary{cursor:pointer;align-content:center;gap:.3rem;min-width:2.25rem;min-height:2.75rem;list-style:none;display:grid}.mobile-menu summary::-webkit-details-marker{display:none}.mobile-menu summary span{background:var(--ink);width:2rem;height:1px;display:block}.mobile-menu nav{border:1px solid var(--line);background:var(--white);border-radius:1rem;min-width:11rem;padding:.55rem;display:grid;position:absolute;top:calc(100% + .4rem);right:0;box-shadow:0 .6rem 2rem #17171716}.header-inner nav a,.footer-inner nav a{color:var(--muted);font-size:.94rem;font-weight:500;text-decoration:none}.mobile-menu nav a{padding:.55rem .75rem}.header-inner nav a:hover,.footer-inner nav a:hover{color:var(--accent);text-decoration:underline}.header-inner .button{min-width:clamp(8rem,16vw,12.5rem)}.site-footer{border-top:1px solid var(--line);background:var(--white);padding-block:2.35rem}.footer-inner{justify-content:space-between;align-items:center;gap:1.5rem;display:flex}.footer-inner p{color:var(--muted);margin-top:.5rem;font-size:.875rem}.footer-inner nav{flex-wrap:wrap;gap:.65rem 1.3rem;display:flex}@media (max-width:860px){.desktop-nav{display:none}.mobile-menu{display:block}}@media (max-width:560px){html{scroll-padding-top:4.7rem}.header-inner{gap:.65rem;min-height:3.55rem}.header-actions{gap:.55rem}.header-inner .button{min-width:0;min-height:2.15rem;padding:.4rem .8rem;font-size:.8rem}.footer-inner{flex-direction:column;align-items:flex-start}}@media (prefers-reduced-motion:reduce){html{scroll-behavior:auto}.button{transition:none}}
.display-blue{color:var(--accent)}.display-outline{color:var(--ink)}@supports (-webkit-text-stroke:1px black){.display-outline{color:var(--outline-fill,var(--paper));-webkit-text-stroke:2px var(--ink);paint-order:stroke fill}}.hero{isolation:isolate;background-color:var(--paper);background-image:linear-gradient(#e8e8eb 1px,#0000 1px),linear-gradient(90deg,#e8e8eb 1px,#0000 1px);background-position:top;background-size:clamp(3rem,6vw,5rem) clamp(3rem,6vw,5rem);padding-bottom:clamp(2.5rem,6vw,5rem);position:relative;overflow:clip}.hero:before{z-index:-1;content:"";pointer-events:none;background:repeating-radial-gradient(at 30% 60%,#0000 0 4.3rem,#e6e6e965 4.35rem 4.45rem,#0000 4.5rem 6.1rem);position:absolute;inset:-18% 37% -11% -24%;transform:rotate(-13deg)}.hero-grid{--hero-space:clamp(4.8rem, 7vw, 6.75rem);--hero-type:clamp(3.6rem, 8.45vw, 7.25rem);padding-top:var(--hero-space);grid-template-rows:auto min-content auto;grid-template-columns:minmax(0,1fr) minmax(16rem,.54fr);column-gap:clamp(1rem,3vw,2.25rem);display:grid;position:relative}.hero-label{top:calc(var(--hero-space) + var(--hero-type) * .58);max-width:26%;color:var(--muted);font-size:clamp(.87rem,1.48vw,1.125rem);line-height:1.5;position:absolute;left:0}.hero h1{font-size:var(--hero-type);letter-spacing:-.035em;text-transform:uppercase;text-wrap:initial;grid-area:1/1/2/3;font-weight:900;line-height:.96;position:relative}.hero h1:after{top:1.05em;right:calc(var(--gutter) * -1);background:var(--gold);content:"";height:1px;position:absolute;left:29%}.hero h1 .display-outline,.hero h1 .display-blue{width:max-content;display:block}.hero h1 .display-outline{transform-origin:0;margin-left:29%;transform:scaleX(1.505)}.hero h1 .display-blue{margin-top:.22em;margin-left:-.085em}.hero-deck{grid-area:2/1/3/2;align-self:start;max-width:41rem;margin-top:clamp(2.35rem,4.7vw,4.2rem);font-size:clamp(1.1rem,1.9vw,1.5rem);line-height:1.5}.hero-actions{flex-wrap:wrap;grid-area:3/1/4/2;align-self:start;align-items:center;gap:.7rem 1.2rem;margin-top:clamp(1.6rem,2.8vw,3.15rem);display:flex}.hero-actions .button{width:min(100%,18.75rem);min-height:3.75rem}.hero-program-link{align-items:center;gap:.75rem;font-size:1rem;line-height:1.4;text-decoration:none;display:inline-flex}.hero-program-link:hover{text-decoration:underline}.hero-program-link>span{aspect-ratio:1;background:var(--ink);width:3.75rem;color:var(--white);border-radius:50%;place-items:center;font-size:1.45rem;display:grid}.hero-visual{width:min(100%,21.7rem);margin:calc(var(--hero-type) * -.83) 0 0;grid-area:2/2/4/3;place-self:start end;position:relative}.hero-portrait{isolation:isolate;aspect-ratio:1;position:relative}.hero-portrait-frame{background:var(--gold);border-radius:50%;position:absolute;inset:0;overflow:hidden}.hero-portrait-frame img{clip-path:polygon(46% 16.5%,52% 16.4%,59% 17.7%,64% 18%,66.5% 20.8%,68.4% 25.2%,68.4% 32%,68.8% 38%,70% 40%,69% 45%,67% 46%,67% 55%,69% 57%,74% 59%,84% 62%,95% 66%,100% 70%,100% 100%,27% 100%,28% 88%,29% 81%,30% 73%,34% 69%,42% 66%,47.8% 62%,47.8% 60%,45% 57%,43% 53%,41.5% 47%,40.5% 43%,40.8% 37%,40% 32%,40% 26%,42% 22%,44% 19%);filter:grayscale()contrast(1.06);width:112%;max-width:none;height:auto;position:absolute;top:0;left:-14%;transform:translateY(-10%)}.hero-orbit,.hero-orbit:before,.hero-orbit:after{z-index:-1;border:1px solid var(--gold);pointer-events:none;position:absolute}.hero-orbit{border-radius:45% 70% 48% 67%;inset:27% -18% 15% -32%;transform:rotate(-12deg)}.hero-orbit:before,.hero-orbit:after{content:""}.hero-orbit:before{border-radius:82% 13% 74% 21%;inset:-12% 19% -23% 4%;transform:rotate(-28deg)}.hero-orbit:after{border-radius:74% 13% 65% 28%;inset:37% 47% -22% 1%;transform:rotate(28deg)}.hero-visual figcaption{margin-top:-.4rem;position:relative}.hero-visual figcaption strong,.tape{background:var(--ink);color:var(--white);letter-spacing:normal;padding:.42rem .85rem;font-size:1.05rem;font-weight:600;line-height:1.25;display:inline-block;transform:rotate(-3deg)}.hero-visual figcaption span{color:var(--muted);margin-top:.8rem;font-size:.95rem;display:block}.hero-facts{margin-top:clamp(1.3rem,3.1vw,2.65rem)}.hero-facts dl{grid-template-columns:repeat(3,minmax(0,1fr));gap:.85rem;display:grid}.hero-facts dl>div{background:var(--white);border-radius:1.5rem;min-width:0;padding:1.15rem 1.4rem}.hero-facts dt{color:var(--muted);font-size:.82rem}.hero-facts dd{margin-top:.16rem;font-size:clamp(.93rem,2vw,1.3rem);font-weight:750;line-height:1.3}.editorial-heading{letter-spacing:-.045em;text-transform:uppercase;text-wrap:initial;font-size:clamp(1.85rem,4.4vw,3.75rem);font-weight:900;line-height:1.04}.editorial-heading span{display:block}.editorial-heading span+span{margin-top:.2em}.editorial-heading .display-outline{margin-left:clamp(0rem,15vw,13rem)}.goal{--outline-fill:var(--white);background:var(--white);border-radius:clamp(1.65rem,5vw,4rem) clamp(1.65rem,5vw,4rem) 0 0;margin-top:-1.7rem;position:relative}.goal-heading{max-width:56rem}.goal-grid,.audience-grid,.case-grid{gap:1.15rem;display:grid}.goal-grid{grid-template-columns:repeat(2,minmax(0,1fr));margin-top:clamp(2.55rem,5vw,3.75rem)}.goal-card,.audience-card,.case-card{border-radius:clamp(1rem,2.7vw,2rem);padding:clamp(1.15rem,3vw,2.1rem)}.goal-card{background:var(--paper);padding-top:2rem;position:relative}.goal-card:last-child{background:var(--blue-wash)}.goal-card .tape{position:absolute;top:-1rem}.goal-card ul{color:var(--muted);gap:.75rem;margin:0;padding-inline-start:1rem;display:grid}.goal-card li::marker{color:var(--accent)}.price-card li::marker{color:var(--accent)}.audience-grid{grid-template-columns:repeat(3,minmax(0,1fr));margin-top:1.15rem}.audience-card{border:1px solid var(--line);align-content:start;gap:.65rem;display:grid}.audience-card h3,.case-card .eyebrow{color:var(--accent)}.audience-card p:first-of-type,.case-card>p:not(.eyebrow){color:var(--muted)}.case-grid{grid-template-columns:repeat(auto-fit,minmax(min(100%,19rem),1fr));margin-top:clamp(1.5rem,4vw,2.65rem)}.case-card{background:var(--white);align-content:start;justify-items:start;gap:.85rem;display:grid}.case-card h3{max-width:24rem}.case-sources{color:var(--accent);flex-wrap:wrap;gap:.3rem .85rem;display:flex}.case-cta{background:var(--accent);color:var(--white);border-radius:1.5rem;flex-wrap:wrap;justify-content:space-between;align-items:center;gap:1rem;margin-top:1.15rem;padding:clamp(1.15rem,3vw,2rem);display:flex}.case-cta p{letter-spacing:-.04em;font-size:clamp(1.3rem,2.6vw,2rem);font-weight:750}.case-cta .button{background:var(--white);color:var(--accent)}.case-cta .button:hover{background:var(--blue-wash)}.case-cta .button:focus-visible{outline-color:var(--white)}.mentor{background:var(--white)}.mentor-inner{grid-template-columns:minmax(0,.62fr) minmax(0,1fr);align-items:center;gap:clamp(1.5rem,7vw,5rem);display:grid}.mentor-inner>img{filter:grayscale();border-radius:2rem;width:min(100%,22rem);height:auto;display:block}.method,.faq{background:var(--panel)}.method{--outline-fill:var(--panel)}.method-steps{grid-template-columns:repeat(5,minmax(0,1fr));gap:.6rem;margin:clamp(1.6rem,5vw,3.5rem) 0 0;padding:0;list-style:none;display:grid}.method-steps li{aspect-ratio:1;text-align:center;border:1px solid #858585;border-radius:50%;align-content:center;justify-items:center;gap:.42rem;padding:.65rem;display:grid}.method-steps li:nth-child(2n){border-color:var(--white);background:var(--white)}.method-steps li:last-child{border-color:var(--accent);background:var(--accent);color:var(--white)}.method-steps li>span{font-size:.85rem}.method-steps strong{font-size:clamp(.94rem,1.65vw,1.35rem);line-height:1.18}.phase-list{gap:.65rem;margin:clamp(1.5rem,4vw,3.1rem) 0 0;padding:0;list-style:none;display:grid}.phase-list li{background:var(--white);border-radius:1.5rem;grid-template-columns:minmax(0,.4fr) minmax(0,1.3fr) minmax(0,.65fr);align-items:start;gap:clamp(.8rem,3.5vw,2.6rem);padding:clamp(1.2rem,3vw,2.1rem);display:grid}.phase-period,.phase-outcome{font-size:.9rem;font-weight:700}.phase-period{color:var(--accent)}.phase-list h3+p{max-width:38rem;color:var(--muted);margin-top:.58rem}.phase-outcome{background:var(--blue-wash);color:var(--accent);border-radius:.7rem;padding:.55rem .72rem}.pricing{background:var(--paper)}.pricing-inner{padding-top:0}.price-card{background:var(--white);border-radius:2rem;grid-template-columns:minmax(0,.85fr) minmax(0,1fr);align-items:start;gap:1.15rem clamp(1.5rem,5vw,3rem);margin-top:clamp(1.65rem,5vw,3.5rem);padding:clamp(1.2rem,3.5vw,2.7rem);display:grid}.price-card h3{color:var(--accent);text-transform:uppercase}.price{letter-spacing:-.075em;margin-top:.65rem;font-size:clamp(2.1rem,4.4vw,4.4rem);font-weight:900;line-height:1.1}.price span{color:var(--muted);letter-spacing:0;font-size:1rem;font-weight:600}.price-total{color:var(--muted);margin-top:.4rem}.price-card ul{color:var(--muted);gap:.65rem;margin:0;padding-inline-start:1.15rem;display:grid}.price-card .button{justify-self:start}.home-journal>.button{margin-top:1.35rem}.faq-list{gap:.65rem;margin-top:clamp(1.4rem,4.5vw,3.3rem);display:grid}.faq-list details{background:var(--white)}.faq-list summary{cursor:pointer;justify-content:space-between;align-items:center;gap:.85rem;min-height:4.55rem;padding:.7rem clamp(1rem,3vw,1.8rem);font-size:clamp(1.02rem,1.85vw,1.35rem);list-style:none;display:flex}.faq-list summary::-webkit-details-marker{display:none}.faq-list summary:after{color:var(--accent);content:"+";font-size:2rem;line-height:1}.faq-list details[open] summary:after{content:"−"}.faq-list details p{max-width:48rem;color:var(--muted);padding:0 clamp(1rem,3vw,1.8rem) 1.3rem}.apply{background:var(--panel);padding:1rem 0}.apply-inner{background:var(--white);border-radius:clamp(1.3rem,3vw,2rem);grid-template-columns:minmax(0,.9fr) minmax(0,1fr);align-items:start;gap:clamp(1.45rem,6vw,5rem);padding:clamp(1.25rem,4.5vw,4.4rem);display:grid}.lead-form,.form-unavailable,.form-success{border:1px solid var(--line);background:var(--paper);border-radius:1.35rem;min-width:0;padding:clamp(1rem,3vw,1.8rem)}.form-unavailable p,.form-success p{color:var(--muted);margin-block:.72rem}.lead-form{align-items:start;gap:1rem;display:grid}.form-row{grid-template-columns:repeat(2,minmax(0,1fr));gap:1rem;display:grid}.form-field{gap:.32rem;min-width:0;font-size:.91rem;font-weight:700;display:grid}.form-field input,.form-field textarea{background:var(--white);width:100%;min-height:2.75rem;color:var(--ink);border:1px solid #9ea1a9;border-radius:.55rem;padding:.53rem .65rem;font-size:1rem;font-weight:500}.form-field textarea{resize:vertical}.form-trap{display:none}.form-consent{font-size:.85rem}.form-consent label{cursor:pointer;align-items:flex-start;gap:.4rem;display:flex}.form-consent input{width:1.15rem;height:1.15rem;accent-color:var(--accent);flex:none;margin:.12rem 0 0}.form-consent p{color:var(--muted);padding-left:1.55rem}.form-error{color:var(--error)}.lead-form .button{justify-self:start}@media (min-width:1000px){.hero-actions{translate:0 -1.75rem}}@media (max-width:860px){.hero-grid{--hero-type:clamp(3.15rem, 9vw, 4.85rem);grid-template-columns:minmax(0,1fr) minmax(11rem,.53fr)}.hero h1 .display-outline{transform:scaleX(1.3)}.hero-actions .button{width:min(100%,14rem)}.hero-program-link>span{width:3.15rem}.audience-grid{grid-template-columns:1fr}.method-steps{grid-template-columns:repeat(3,minmax(0,1fr))}}@media (max-width:650px){.hero-grid{--hero-space:clamp(2.6rem, 15vw, 4.7rem);--hero-type:clamp(1.8rem, 10.2vw, 4.1rem);flex-direction:column;display:flex}.hero-label{max-width:20rem;font-size:1rem;position:static}.hero h1{margin-top:2.4rem;line-height:.99}.hero h1:after{display:none}.hero h1 .display-outline{margin-left:0;transform:scaleX(1.57)}.hero h1 .display-blue{transform-origin:0;margin-left:0;transform:scaleX(1.2)}.hero-deck{border-bottom:1px solid var(--gold);margin-top:1.4rem;padding-bottom:.5rem;font-size:1.08rem}.hero-visual{align-self:center;width:min(79%,18rem);margin-top:2rem}.hero-visual figcaption{text-align:center}.hero-visual figcaption strong{font-size:1rem}.hero-visual figcaption span{text-align:left;margin-top:1rem;font-size:.95rem}.hero-actions{justify-content:flex-start;align-self:stretch;margin-top:2.1rem}.hero-actions .button{width:100%}.hero-program-link>span{width:2.5rem}.hero-program-link br{display:none}.hero-program-link{gap:.55rem}.hero-facts dl{grid-template-columns:repeat(2,minmax(0,1fr))}.hero-facts dl>div{padding:.75rem .9rem}.hero-facts dl>div:last-child{grid-column:1/-1}.editorial-heading .display-outline{margin-left:0}.goal-grid,.mentor-inner,.apply-inner,.price-card,.phase-list li{grid-template-columns:1fr}.goal-grid{gap:2rem}.mentor-inner>img{width:min(65%,17rem)}.phase-list li{gap:.55rem}.phase-outcome{justify-self:start}.method-steps{gap:.45rem}.method-steps li>span{font-size:.7rem}}@media (max-width:440px){.form-row{grid-template-columns:1fr}}
.article-grid{grid-template-columns:repeat(3,minmax(0,1fr));gap:.85rem;margin-top:clamp(1.4rem,3.4vw,2.25rem);display:grid}.article-card{border:1px solid var(--line);background:var(--white);align-content:start;gap:.7rem;min-height:14rem;padding:clamp(1.1rem,2.6vw,1.65rem) clamp(1.1rem,2.6vw,1.65rem) 3rem;transition:border-color .16s;display:grid;position:relative}.article-card:focus-within,.article-card:hover{border-color:var(--ink)}.article-card h3{font-size:clamp(1.35rem,2vw,1.85rem)}.article-card h3 a{text-decoration:none}.article-card h3 a:after{content:"";position:absolute;inset:0}.article-card>p:not(.eyebrow){color:var(--muted);font-size:.94rem}.article-arrow{font-size:1.45rem;font-weight:800;line-height:1;position:absolute;bottom:.75rem;right:1.2rem}.journal-header,.article-content header{gap:.85rem;display:grid}.journal>p,.journal>h1,.journal>.button{margin-top:.9rem}.journal-header>p:last-child,.article-lead{max-width:43rem;color:var(--muted);font-size:clamp(1.06rem,2.1vw,1.25rem)}.journal{min-height:58vh}.article-date{color:var(--muted);font-size:.85rem}.article-page{padding-top:clamp(2rem,4vw,3.5rem)}.breadcrumbs{color:var(--muted);margin-bottom:clamp(1.5rem,3vw,2.3rem);font-size:.86rem}.breadcrumbs a{text-underline-offset:.2em}.article-content,.policy{max-width:50rem}.article-content>section,.policy section{margin-top:clamp(1.65rem,5.5vw,3rem)}.article-content h2,.policy h2{font-size:clamp(1.5rem,3.1vw,2.55rem)}.article-content>section p,.policy p,.policy dl{margin-top:.75rem}.article-content ul{gap:.5rem;padding-inline-start:1.2rem;display:grid}.article-cta{background:var(--ink);color:var(--white);justify-items:start;gap:.8rem;margin-top:2rem;padding:1.15rem 1.3rem;display:grid}.article-related{border-top:1px solid var(--line);margin-top:clamp(2.7rem,6vw,4.2rem);padding-top:clamp(2rem,4.5vw,3rem)}.policy{overflow-wrap:anywhere;min-height:55vh;margin-inline-start:max(var(--gutter), calc((100% - var(--wrap)) / 2))}.policy dt{margin-top:.55rem;font-weight:700}.policy dd{color:var(--muted)}@media (max-width:720px){.article-grid{grid-template-columns:1fr}.article-card{min-height:0}}@media (prefers-reduced-motion:reduce){.article-card{transition:none}}
